04 · House brand
CFB
Our own brand — CFB, Care For Beauty. Developed and registered by us directly — our own formulas, and the best-value products in the house.

Own label · Shero 10+1
Ten shades and a balm, in one palette.
CFB Shero is our own line, made to our own formula. Ten lip & cheek mud shades plus a heart-shaped lip balm — one palette covers lips and cheeks for every day, at the best price in the house.
- 10+1 lip & cheek mud palette: EC01–EC10 plus a lip balm
- One palette works on both lips and cheeks
- Buy one, or mix 10 for the group price

Lip & cheek cream
One jar, lips and cheeks.
A smooth matte cream that blends on the cheek and wears on the lip. One item, two uses — an easy first buy from a brand you do not know yet.
Product range
CFB house brand products
2 product lines · registered in Vietnam by CFB Vietnam, full documentation available
CFB Shero — Lip & Cheek Palette 10+1Multi-use palette for lips and cheeks
Shades: EC01–EC10 + heart-shaped lip balm
Matte Lip & Cheek Mud (Jar)5g per jar · sold separately by shade
Shades: C08 Dusty Mauve Rose · C09 Withered Red Rose
See every shade on the product pages
Beyond our own CFB line we are the authorised distributor of Mooekiss, CHEERYEP and TIMAGE. All 438 SKUs across the four brands are on the product page with a photo of every shade and the list price — buy a single piece, or mix 10 for the group price.
Buy authentic CFB
Registered and notified in Vietnam by CFB Vietnam, with Vietnamese cosmetic notification numbers. Buy a single piece at the list price, or mix any 10 products for the group price. We ship nationwide from Ho Chi Minh City.

